In this age of technology, booking travel online can be relatively fast and easy. Why should you use a travel agent instead of booking your hotel online?
In an article in the July 2007 Agent@Home magazine (a magazine that focuses on the issues of home based travel agents, such as myself), an article was submitted by Stacy Small. Ms. Small is both a travel writer and editor as well as the owner of her own home based travel agency in Florida.
This is an excerpt from her article titled Proving Your Worth.
" Much of it comes down to perception, since online agencies have done a terrific job of promoting their 'cheap fares' and ease of use. But what they don't tell the consumers is that hotel bookings made through them drop to the bottom of the hotel's priority list (for upgrades and special attention), compared to thouse made through top agents, which go to the top of the list. Many hoteliers also confirm to me that bookings made through third party websites are typically assigned the least desirable rooms in the house, since the hotels know the traveler is more likely to be a budget-shopper than a serious upscale traveler with great potential for long-term loyalty."
Just something to ponder when thinking about booking a hotel reservation on your own through the big online booking agencies.
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